Day 1 at the Malaysia International Furniture Fair MIFF 2023

The largest furniture fair in Southeast Asia, ranked amongst the top 10 such fairs worldwide, the Malaysian International Furniture Fair (MIFF) began yesterday at Kuala Lumpur with a grand opening and a record-breaking number of 671 exhibitors from 11 countries. Post the Covid lockdowns, this is among the first such events for the furniture industry worldwide and has attracted a massive amount of interest from B2B and Corporate buyers interested in this space.

 
Day 1 at the Malaysia International Furniture Fair MIFF 2023

Stellar is also participating in the event with a range of its latest ergonomic mesh chairs and other office furniture products. As a reputed office furniture manufacturer from Foshan China, Stellar has consistently been participating in all trade fairs and exhibitions worldwide. “These events naturally provide us with an opportunity to showcase our products and strengths as a company, but even more importantly, they help us to network with our colleagues from the industry, exchange notes and see what are the global trends in the industry.” Said Arihant Nahar the CEO of Stellar Global.

Stellar’s tagline and pitch for its participation at MIFF 2023 is:
 

“We are Back – and Better than ever”

 
This is highly relevant in this context as the company has maintained its leadership position in the office furniture industry, throughout the Covid period by introducing innovations like the dismantled chair bases which increased the loading capacity of chairs per container by over 40 – 50% helping buyers reduce the impact of the bloated freight cost. Now that the shipping costs for office furniture have somewhat cooled, Stellar continues to drive innovation with products like the sit-stand desks and new designs of task chairs in highly durable mesh, long-lasting Grade 4 gas lifts and fire, termite & water resistant MFC desks and workstations.
 

The Malaysian International Furniture Fair (MIFF) 2023, is one of the biggest events in the office furniture industry and is especially important as it marks a return to normal after a long hiatus that was caused by the pandemic that shut down the whole world 3 years ago. “The event has provided a platform for us to showcase our latest range of office chairs and other office furniture products and we are delighted to share that our products received an overwhelmingly positive response from the customers who visited our booth,” said Arihant.

Day 1 at the Malaysia International Furniture Fair MIFF 2023

 

Participation in MIFF 2023:

 
Founder and chairman Datuk Dr Tan Chin Huat said MIFF 2023 marked a remarkable year as the exhibition floor is completely sold out at the Malaysia International Trade and Exhibition Centre (MITEC) and the World Trade Centre Kuala Lumpur.

Several Chinese brands like Stellar also participated in Malaysia despite the fact that the 51st China International Furniture Fair (CIFF) Guangzhou 2023 will also be held in Guangzhou, China this month itself. The CIFF trade fair will take place in two phases, with the first phase for Home & Outdoor Furniture scheduled to occur from March 18 to March 21, 2023. The second phase for Office and Commercial Furniture will take place from March 28 to March 31, 2023. Just like MIFF, CIFF also offers a platform for furniture exporters and importers to source products and services although on a much larger scale. “Stellar will be there too and we look forward to meeting you there,” said Arihant.

The Stellar team is thrilled & excited to participate in MIFF 2023 and showcase our products to the attendees. We received a lot of interest in our products, with many customers flocking to our booth to check out our latest range of Stellar Office Chairs and other office furniture products. The event was an excellent opportunity for us to connect with potential customers and partners in the industry.

Day 1 at the Malaysia International Furniture Fair MIFF 2023

 

Positive Customer Response:

 
We are pleased to share that our products received an excellent response from the customers who visited our booth. Many of them appreciated the unique features and designs of our office chairs, such as their ergonomic design, comfortable seating, and adjustable features. We also received positive feedback on the quality of our products and the excellent customer service that we provide.
 
Sales Growth:

Our participation in MIFF 2023 is likely to be a huge success for us, with a significant increase in the number of visitors to our booth compared to the previous event. We received a lot of interest from potential customers and partners, and we are confident that this will translate into sales growth in the coming months. Arihant says “this is obviously as good for our customers as it is for us because Stellar is a B2B Office Furniture Manufacturer & Exporter. Our customers typically buy our products for resale or commercial applications. That means if we grow, it indicates a buoyancy in the market overall, increased sales for our partners and a positive global outlook for the industry,”

 

Conclusion:

 
Stellar is a 32-year-old company exporting office chairs and furniture from Foshan China to 80+ countries. Our participation in the Malaysian International Furniture Fair (MIFF) 2023 is proving to be a huge success for us. We look forward to the remainder of the fair for the next 3 days and are grateful for the opportunity to showcase our products and connect with potential customers and partners in the industry. We look forward to participating in future events like CIFF and IMM Cologne later this year and continuing to provide high-quality office furniture products and excellent customer service to all our customers. Recently we were at Orgatec in Cologne. Click here to know more about that.
 

Visit us at www.stellarglobal.com and get in touch if you need any kind of ergonomic chairs, task chairs, mesh chairs, PU Leather chairs, other office chairs, desks or commercial furniture anywhere in the world. Stellar is a reputed supplier of all types of office mesh chairs from China to the UK, the US, Central & Latin America, Europe, Africa, the Middle East and the rest of the world.

 
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